About Us

We are TMA International, a purpose led sports marketing company. We connect global brands with sports associations, clubs and players with a purpose at the forefront of our approach.

Sport is an empowering voice. Here at TMA, we are proud to develop and deliver compelling, relatable stories that hit home and inspire positive action. With over 25 years of experience and a vast brand and player database, we know we have the process in place to always deliver.

Proactive around the world and acting as consultants and marketing partners to some of the best and most well-known companies in the industry, TMA International utilises innovation and purpose to breed success for its clients and partners. Our clients trust us for our communication, integrity and delivery.


There are more than seven billion stories in this world. Every single one, on its own hero’s journey. And sport is at the heart of it all.

We partner brands with sports clubs and players, uniting their stories for maximum impact. Because we believe that when stories collide and dance and play, that’s when they become remarkable.

Our long-term sponsorship opportunities create real and relatable journeys, bringing people closer to their sporting heroes and to the brands that they endorse.

Sport is an empowering voice. Here at TMA, we are proud to develop and deliver compelling, relatable stories that hit home and inspire positive action.


We believe in young adults, so we created MyNeedToLive CIC to give young adults a platform and a community where every opinion counts. We provide real-life sporting role models who can inspire, encourage and build their confidence, through writing, videos and podcasts.

We believe that when people collaborate and share ideas it makes the world a better place.

With support, young adults can further develop the needed skills for their chosen sporting career with our free digital credentials, and each new achievement builds momentum, creating even stronger aspirations, to continue their journey of development. By sharing stories in our digital community, they also encourage each other in reaching their goals and these dialogues inspire real and positive change.

Through MyNeedToLive CIC we invest those profits into 7 key areas; education, finance, wellbeing, lifestyle, entertainment, career, and enterprise.

We believe that organisations need to provide real value to their customers and teams, investing in the individual, taking the time to help, improve and teach.

The world is changing, and the future of business must adapt to a new way of thinking, understanding what they want to achieve, what value they deliver to others and why this is needed.

The PurposeBeforeProfit badge represents:

  • Our business is led by a mission to give young adults the best opportunities, support, and guidance to help build their future.
  • Our business invests all its profits towards their mission.
  • Our business promotes purpose, transparency, and diversity.