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Posts Tagged: Purpose Before Profit

Sport Sponsorship: A Focus on Community

Sport Sponsorship: A Focus on Community

This article was going to be one of data. Statistics like the 70% increase in internet use(1) since lockdown or the more specific to our field, 47% rise in social media usage(2). And these stats are real and relevant and well worth considered thought but at the heart of why any brand should be focused […]
Brands – Make the Most of Now

Brands – Make the Most of Now

The world is changing. But then it always has. People are now considering their professional role in society and a recent study by Slater and Gordon showed that nearly half – 41% – are considering quitting their jobs for more fulfilling, purposeful work even when the worst of COVID-19 is over. As a society, the […]